From March 21st to 23rd, 2025, the world’s premier motorsports event, the F1 Chinese Grand Prix, kicked off at the Shanghai International Circuit! In this globally anticipated feast of speed, a touch of industrial power, “Chinese Red,” took center stage. As the official sponsor of the event, Sinotruk made a splash, showcasing two specially designed Sitrak trucks under the core concept of “Strength to Carry, Speed to Lead.” These trucks showcased the extraordinary charm of “Made in China” with their cross-disciplinary fusion of industrial aesthetics and cutting-edge technology.
SINOTRUK SITRAK TRACK TOUR
At the core booth of the F1 Chinese Grand Prix trade fair, Sinotruk’s “Industrial Aesthetic Gravity Field” became the focal point. The booth featured the SITRAK Track Edition, a futuristic design with a racing-inspired aesthetic. This steel behemoth, embodying China’s strength, embraced the design concept of “dominant steel body, mechanical fighting spirit.” It incorporated the aerodynamic essence of F1 racing into its heavy-duty truck industrial design, becoming a focal point of strength and edge, an embodiment of passion and speed. The angular front of the car slices through the wind like a sharp blade, while the side guide vanes and carbon fiber spoiler significantly optimize the drag coefficient, giving it the ultimate speed gene of a “super-performance beast.”
SINOTRUK SITRAK TRACK TOUR
A series of colorful activities, including paint fans, capsule toys, and face painting, attracted a large number of visitors to the booth for viewing and interactive experiences, making the Sinotruk booth a popular check-in spot. Notably, many children were deeply captivated by the exhibited vehicles and jumped behind the driver’s seat for test rides. The collision of hardcore heavy-duty trucks and innocent smiles created a wonderful spark. Sinotruk and the F1 Chinese Grand Prix ignited children’s dreams and became the most heartwarming touch of color on the track.
SINOTRUK SITRAK TRACK TOUR
Sinotruk customized four Shandeka trucks specifically for the race to provide parade services for spectators and drivers. On race day, March 23rd, the Sinotruk race-painted parade vehicles transformed into steel pioneers, leading the track tour led by top F1 drivers from around the world, witnessing the most exciting and exciting moments of the F1 Chinese Grand Prix with the global audience! Sinotruk’s SITRAK, renowned worldwide for its high-end performance, has become a striking feature of the F1 circuit thanks to its exceptional performance—”efficiency, intelligence, reliability, and comfort.” In this tour spanning the commercial vehicle and racing sectors, numerous top international drivers, each worth over 100 million yuan, rode SITRAKs, further strengthening Sinotruk’s global influence. The roar of China’s intelligent manufacturing is conveying the message of “power carrying, speed leading” to the world through a global information window.
SINOTRUK SITRAK TRACK TOUR
As one of the world’s most influential and spectacular automotive sports events, F1 represents humanity’s relentless pursuit of speed, innovation, and ultimate quality. Sinotruk’s cross-industry collaboration is grounded in its strong alignment with the F1 spirit: pushing boundaries with cutting-edge technology, reshaping efficiency with intelligent logistics solutions, and delivering sustainable value to users. When the smoke of F1 clears, the roar of Sinotruk’s engines will continue to resonate through the arteries of global logistics, playing a vibrant melody of China’s high-end intelligent manufacturing.
SINOTRUK SITRAK TRACK TOUR
Born to break boundaries, the SITRAK Track Edition sets a new benchmark for heavy-duty truck aesthetics.
At the core booth of the F1 Chinese Grand Prix trade zone, Sinotruk’s “Industrial Aesthetic Gravitational Field” became the focal point. The SITRAK Track Edition exhibit, featuring a futuristic design and a racing-inspired aesthetic, captivated numerous guests, attracting them to stop and engage in interactive experiences.
SINOTRUK SITRAK TRACK TOUR
Enhancing intelligent technology, activating the racing DNA. The world premiere of the SITRAK Track Edition heavy-duty truck was the centerpiece of the event. This steel behemoth, embodying China’s strength, was designed with the concept of “dominant steel body, mechanical fighting spirit.” It incorporates the aerodynamic essence of F1 racing cars into its heavy-duty truck industrial design, becoming a focal point of power and edge, an embodiment of passion and speed. The angular front end cuts through the wind like a sharp blade, while the side guide vanes and carbon fiber spoiler significantly reduce the drag coefficient, giving it the ultimate speed gene of a “super-performance beast.” Guests exclaimed, “This completely breaks the traditional framework of commercial vehicle design. It’s a mechanical work of art from the future!”
